🏗 What We Did for American Builds
Website Redesign & Optimization
We rebuilt American Builds’ website from the ground up to better reflect their expertise in custom 4×4 builds, performance upgrades, and automotive conversions. The redesign focused on:
- A modern, professional look tailored to the automotive and custom build market.
- Clear navigation and service presentation (Hemi conversions, lift kits, engine tuning, etc.).
- Strong calls-to-action and contact points (form fills, “request quote,” click-to-call).
- SEO and performance optimizations so potential customers can find them easily and the site loads fast.
AI Agents & Communication Automation
To ensure no lead fell through the cracks, we implemented AI-driven agents and automations handling inbound inquiries. This system works across multiple channels:
- Automatic responses to website inquiries.
- AI-powered chat and email handling to qualify leads, ask key questions, and funnel serious prospects.
- WhatsApp or SMS integrations (if applicable) for instant engagement.
- Routing of qualified leads to the American Builds sales team for follow-up.
Lead Generation System
We also built a lead generation engine to bring prospects into their funnel:
- Google Ads campaigns targeted to high-intent automotive keywords.
- Custom landing pages linked to ad groups, with compelling messaging and forms.
- Tracking systems (UTM parameters, conversion tracking) for transparency.
- Continuous optimization of ad spend, creative, and targeting to maximize conversions and lower cost-per-lead.